The Online Reputation Management Blog

These days, customers are doing their due diligence before making a purchase or visiting a location. They’re spending time comparing products or businesses, reading reviews, and asking the opinions of friends. One of their go-to channels to consult? Social media. Consumers are turning to social media to find whatever it is they’re looking for—preferably in […]

Customers are the lifeblood of any business. Without them, it’ll be impossible to grow. Therefore, putting them at the top of your priority list is in your best interest. Of course, selling your products or services is essential to growth. But to sell, you must recognize the impact your customers have on your ability to […]

Any savvy business owner knows that reputation management is essential to growing. The role reviews play in reputation management is not one to overlook. According to the Spiegel Research Center (SRC), 95% of shoppers read reviews online before making a purchase. What’s more, the SRC also found that by displaying reviews, businesses can increase their […]

Brands only have so much control over what’s said about them online. From reviews to social media posts, customers have several ways to share their experiences with a brand on a multiple of public forums. What customers say online can have a significant impact on a business. In fact, in a survey from BrightLocal, 76% […]