The Online Review Management Blog

Gone are the days when customers reviewed their favorite businesses on just one or two review sites. Now, there are specialized sites where they can leave their reviews for almost any industry!  No matter the industry you’re in, it’s worthwhile to claim relevant profiles across review sites and make them start advertising for you. It’s […]

Your Google business profile is set up, your Facebook page is verified and you’re raking in reviews (or at least implementing the tips found here and here). But what about other sites where your business has a profile — such as Instagram, Twitter, TikTok or LinkedIn? These sites don’t have a “leave a review” function, […]

Great atmosphere, friendly and responsive staff, desirable product — you’ve pretty much perfected the customer experience. Or so you think.  After purchasing your product, using your service or exiting your doors, only a handful of your customers take to the internet to share their review.  This is a problem. Reviews help you know how your […]

As a business owner or administrator, you know the risks of noncompliance with Covid-19 regulations. From fines to the danger of a potential outbreak traced to one of your locations, it is important to manage risk by becoming compliant with external Covid regulations, as well as developing your own internal Covid protocols. Another factor that […]

So, you want 5-star Google reviews. You’re not alone. “5 Star Google” has been identified as a top internet search related to reviews and brand reputation. Most people think an overall 5-star Google review score will build trust, indicate excellence, and bring in new customers. But what if a 5-star Google review rating isn’t the […]

Local retail and grocery stores have long had a local advantage. In the past, nearby customers were guaranteed to shop at their locations—regardless of their online presence or reviews. Proximity was king. However, relying on local customers unconditionally is no longer a reliable business model. Local choices are growing in many areas, the COVID-19 pandemic […]

“Moving forward, we recommend small businesses manage their profiles directly on Search or Maps. To keep things simple, ‘Google My Business’ is being renamed ‘Google Business Profile.'” Matt Madrigal, VP/GM Merchant Shopping Google Has News For Local Businesses The Google My Business tool, which has evolved from other tools over the years, will now be […]

Recently a story about a LEGO customer service email went viral. In it, the writer marvels at the whimsy and delight of a customer service agent’s response to the brick woes of their customer, left with missing pieces! You can read the full email in the article that made it famous, but let’s just say […]

Successful entrepreneurs are rarely satisfied—and for good reason. Once you offer something unique to the marketplace and build a loyal customer following, there is always a drive to improve marketing. To innovate branding. And often, to expand locations. However, how do you know if you’re ready to adopt a new marketing strategy? To rebrand? To […]

The results of review management are well established: from the positive effects of quick responses to solving staffing issues to improving your SEO. Because of these benefits, many companies decide to pursue social media management—and assume that their social media manager will be taking care of managing reviews. However, it is likely not in the […]